Website Design & Development
Case study: Designing a non-profit charity website
The users of the NGO (usually members of the Sachkhand Foundation and the staff) find the website too cluttered, uninteresting, old, and complex and therefore spend less time discussing in the forum. The users are very crucial for the forum as they have the potential to support the organization and bring more visibility to the organization’s work. Therefore. a better UX is essential.
Sachkhand Foundation is working relentlessly with the motto of “welfare of all”. They has been working on
- Free distribution of healthy home-cooked lunch and dinner
- Free mental health sessions
- Free online yoga sessions
Still, many users fail to get benefits because they don’t have all the information needed and the website has a confusing user flow.
Information Architecture is the backbone of any project. Hence, it was built carefully keeping its importance in mind. Even then there were a few minimal iterations that came up later like the removal of the “Adoption and Foster” section due to internal complexities.
One of the important struggles was about trust in online donation and how to make more transparent and make a tracing about the experience/changing the life of the Sachkhand Foundation.
We have a lot of information about donations online, but the people really don’t trust in online NGO if they are not famous like Unicef or Greenpeace. So we try to reach out to more people this magical NGO who really helps the Sachkhand Foundation and works hard with another projects.